1.- Ask for feedback regularly 
 
One of the main reasons clients often leave a brand is because when a problem arises they expect to be heard, even if the problem itself is not a huge part of the service, it is important to hear them out as that will make them feel like they are being taken seriously. Asking for feedback on the products or services can increase both the likeliness for the customer to stay with you as well as enhance the customer experience by conducting this feedback as a way for them to establish a better connection with the brand. 

2.-Communicate efficiently. 
 
Communication between client and agent is important. The client has his own time, and it must be appreciated in every interaction, as well as your own time to put more dedication into your job or project. Thet’s why every interaction must be the most effective but without diminishing customer service. You can practice this by actively listening to your client while getting the information you require to move forward, or, if the client is asking some information from you, procure to be polite and empathetic, as they might not be an expert on your area and the explanation of your processes can help with your communication with them. 

3.- Incentivize loyalty  

Creating loyalty programs to reward customers for sticking with you is a great way to ensure customer retention as well as complementing the experience they have with your service. This can be done in multiple ways depending on your type of business and the market you are working on, but a few examples could be: 

• Discount codes 

• Special offers 

• VIP events 

• Early-access benefits 

4.- Personalize each interaction for your client.

Once you are more acquainted with your client, you can start to personalize the interactions with him towards their needs and their personal experience with your service. This helps to humanize the processes and makes the client feel more comfortable using your system, service or subscription. Personalization can start in small ways like delivering information to your client in his preferred order or format or including a personalized survey for feedback. 

5.- Create a customer journey map 

A customer journey map is a visual representation of a customer’s experience with a brand, from start to finish. This will help you to visualize more dynamically the areas where you need to enhance the experience and overall measure the statistics of the client’s satisfaction with your service.  
 

To create it, you can use data gathered from feedback surveys and interviews, as well as internal data such as the client’s purchase history, time with your company as a client, etc.